3 Oct 2025

7 min read

Top UI/UX Design Agencies in Europe 2025.

UI/UX design in Europe has never been more influential, setting global standards for digital products.

From e-commerce to SaaS platforms, European agencies are building products used worldwide, combining research-driven design with technical execution. In 2025, these are the agencies setting the benchmark for digital experiences across industries.

This list isn’t about name-dropping the biggest players. Each agency here was chosen for clear reasons: a strong track record in product design, recognisable client work, industry recognition, and the ability to adapt to different markets and challenges. Whether through award-winning case studies, innovative methods, or proven results at scale, these agencies represent some of the best examples of UI/UX and product design in Europe today.

Significa

Significa is an award-winning design and development agency based in Porto, Portugal. Known for combining user-centred design with engineering excellence, Significa works with clients worldwide to build digital products that are both reliable and impactful.

Services: Strategy, UI/UX Design, Custom Software Development

Clients: FCPorto, Hey Harper, The Fertility Partnership, allO.

Why they stand out: A certified B Corp and member of 1% for the Planet, Significa delivers digital products with a focus on usability, scalability, and measurable business outcomes. Their portfolio spans e-commerce, SaaS, and large-scale platforms, showing how design and development can work hand in hand.

Pentagram

Pentagram is the world’s largest independent design consultancy, with offices in London, Berlin, and beyond. Known for its multidisciplinary teams, it blends branding, digital, and product design at a global scale.

Services: Branding, UX/UI, Graphic Design

Clients: Mastercard, Rolls-Royce, Samsung

Why they stand out: Pentagram’s partner-led model ensures industry leaders guide each project, making it a benchmark in both identity and digital design.

Clay Global

Clay is a digital product and UX design agency with growing influence in Europe. They’re known for interfaces that combine beautiful visuals with seamless user flows.

Services: UX/UI Design, Product Strategy, Branding

Clients: Google, Meta, Slack

Why they stand out: Clay merges Silicon Valley product expertise with European sensibility, delivering high-end design for some of the world’s biggest tech players.

Ueno

Ueno began as a boutique studio founded in Iceland, quickly gaining global recognition before being acquired by Twitter in X. Now it’s back, stronger than ever.

Services: UX/UI, Branding, Digital Product Design

Clients: Airbnb, Google, Slack

Why they stand out: Ueno shaped a generation of product aesthetics with bold, playful yet functional digital design. Their legacy still influences the European scene.

ustwo

ustwo is a pioneering product studio, equally famous for client projects and its own experimental ventures, such as Monument Valley.

Services: UX/UI, Product Strategy, Emerging Tech, Game Design

Clients: L’Oreal, Google, Lego

Why they stand out: ustwo blends playful experimentation with commercial expertise, pushing the boundaries of what digital experiences can be.

Fantasy

Fantasy is a design and innovation agency with a strong European presence, known for sleek interfaces and vision-driven work.

Services: UX/UI Design, Product Strategy, Innovation

Clients: Netflix, UFC, Ford

Why they stand out: Fantasy positions itself as “designing the future”, and its portfolio of high-impact, forward-looking projects reflects exactly that.

IDEO

IDEO needs little introduction. With European offices in London and Munich, it remains a pioneer of human-centred design.

Services: Design Thinking, Service Design, Product Innovation

Clients: Acer, Sephora, Logitech.

Why they stand out: IDEO’s influence extends beyond projects; they’ve reshaped how businesses globally use design to innovate.

Work & Co

Work & Co is a global product design and technology company with a strong European footprint, known for creating large-scale digital platforms.

Services: Product Design, UX/UI, Engineering, Strategy

Clients: IKEA, Google, Mercedes-Benz

Why they stand out: Work & Co focuses on mission-critical digital products, combining design precision with robust engineering. Their work demonstrates how design and technology can scale seamlessly for some of the world’s most recognisable brands.

Dept

Dept is a Netherlands-born agency that has grown into one of Europe’s most expansive digital consultancies.

Services: UX/UI, Product Development, Marketing Technology

Clients: Patagonia, Google, Philips

Why they stand out: Dept blends design with tech-driven growth, operating at the scale of a consultancy with the soul of a design studio.

Ask Phill

Ask Phill is an Amsterdam-based agency specialising in e-commerce design and development, particularly on Shopify. They’ve built a reputation as one of Europe’s go-to agencies for scaling direct-to-consumer brands.

Services: UX/UI, E-commerce Development, Shopify Plus

Clients: Daily Paper, Arte Antwerp, Nanushka, Tony’s Chocolonely

Why they stand out: Ask Phill’s deep Shopify expertise and bold design approach make them leaders in e-commerce design, proving that great UX is as much about conversions as it is about aesthetics.

Bakken & Bæck

Bakken & Bæck is a digital product studio operating across several European cities, with a portfolio spanning apps, platforms, and brand-led ventures.

Services: Product Design, UX/UI, Branding, Emerging Tech

Clients: Coinbase, Vipps, Nornir

Why they stand out: With a culture of experimentation and strong visual identity, Bakken & Bæck has become one of Europe’s most recognisable digital product agencies, balancing playful creativity with technical depth.

Burocratik

Burocratik is a creative digital agency based in Coimbra, Portugal, recognised for combining bold branding with cutting-edge digital experiences.

Services: Branding, UX/UI Design, Web Design, Motion Design

Clients: Grab&Go, Jeton, Panike

Why they stand out: Burocratik’s fearless creative direction has won multiple awards, making them a reference in branding-led digital experiences.

How to choose the right design agency.

Not every agency will fit every need. Before making a choice, consider scope: do you want a lean partner to launch an MVP fast, or a heavyweight to manage enterprise-scale change? Think about expertise: some excel at research and testing, others at design systems or visual execution. And don’t overlook the practicalities: budget, time zone, and cultural fit can make or break a collaboration.

career cover

The right fit.

Our two cents on whether you should hire an in-house employee, an agency or a freelancer.

Learn more

Conclusion.

Europe is home to some of the world’s most innovative design agencies. From consultancies like IDEO and Pentagram to product-focused studios such as ustwo, Ueno, Ask Phill, Bakken & Bæck, Work & Co, and Significa, the diversity of practice is remarkable. The right choice depends on your goals and industry, but Europe remains a reliable place to find partners capable of shaping meaningful digital products.


FAQ's

Which are the best UX/UI and product design agencies in Europe in 2025?

Agencies like Bakken & Bæck, Clay, ustwo, Work & Co, and Significa stand out this year. They cover everything from research-driven product design to large-scale platform development.

Which European agencies combine UX/UI design with end-to-end product development?

Significa and ustwo are notable for pairing UX/UI expertise with in-house engineering. Agencies like Work & Co also integrate design and development, ensuring products scale smoothly from strategy to launch.

Why choose a design agency from Europe?

European agencies bring together strong design traditions, diverse cultural perspectives, and advanced technical expertise. This mix has made Europe a reliable source of digital products used globally, from e-commerce platforms to enterprise SaaS solutions.

Which services do top European design agencies typically provide?

Most agencies offer product strategy, UX/UI design, prototyping, and development. Some specialise further: IDEO in innovation consulting, Ask Phill in e-commerce, or Significa in design systems and scalable software.

How to select the right European design agency for SaaS or enterprise projects?

Match the agency’s strengths to your needs. Clay and ustwo excel at sleek product experiences; IDEO and Pentagram focus on innovation and systems; while Significa and Work & Co are strong when design and engineering must work in unison.

How much do design agencies in Europe charge?

Rates vary by region and reputation. Smaller studios may start at €60–80/hour, while global names like IDEO or Pentagram can exceed €150/hour. Many mid-sized agencies, such as Significa, position themselves between those extremes, offering international clients premium work at competitive rates.

Tomás Gouveia

Marketer

Author page

Tomás joined Significa as an intern, expecting to make coffee all day, every day. As yet, he’s never made anyone a coffee, as he’s found himself busy as we work out how best to share our story with the world. Tomás has already been a big part of that, and he seems to have settled in well enough to know that he must always lose at karting when invited - ah, the perils of being an intern, he’s learnt fast… We knew he was smart when he started a race 1st, only to finish last.

We build and launch functional digital products.

Get a quote

Related articles