We are a Red Dot-winner agency.

Dia was created for TFP (The Fertility Partnership), one of Europe's most respected fertility organisations, to give women knowledge and data beyond their period. The product brought together education, health logs, habit tracking, and fertility forecasting so that women could truly own their body data. This connection between Significa, Dia, and TFP gave us the chance to design and develop a full-circle experience.

We'd never applied for a Red Dot before. This award typically goes to giants like Apple, Google, and Sony, alongside the world's best design agencies.

We knew Dia was strong, but we never quite expected to win this Red Dot award. Turns out we did, and we couldn't be prouder. The whole product was designed and developed in-house, and the level of ambition and effort we poured into it was unlike anything we'd done before.

The Work

Doing great work motivates people to push it even further. That feeling ran through the entire Dia project.

Designers, Developers, Project Managers, the Product Owner, and everyone else involved worked seamlessly to make Dia the best product we could. We ran the extra mile to make Dia a remarkable experience (UX) with a stunningly beautiful Design (UI).

User research, design, user testing, development, then repeat. It was a symbiotic cycle that kept everyone engaged and determined to do better. Even without the Red Dot, this was already one of the projects we were proudest of. We are proud to be featured on DesignRush for our outstanding work, and this recognition only reinforces what Dia represented for us as a team.

We also have to recognise the client-side team. Chakameh, Director at TFP and one of the cleverest people we've collaborated with, had an incredible vision for Dia and was a delight to work with. Ana Stopic, the Product Owner, was probably the best we've ever worked with. Perfection, really.

Together, we were a great team and delivered a fantastic product. You can see more of the outcome on our Red Dot profile.

Currently on hold, but written in stone

Dia's development is currently on hold. Fingers crossed, we can get back to it sooner rather than later. It may still be available in the UK Apple Store by the time you read this, but certainly not elsewhere.

This Red Dot award writes Dia in stone. It's been printed out as a reminder that thorough work pays off. It serves as a token of competency and appreciation for everyone involved, both at Significa and TFP.

We've been placed among the best design agencies in the world.

Thank you all. Thank you, Red Dot.